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December 16Arby's Signs Multi-Unit Development Agreement With Existing Franchisee For Six Locations In The Tampa Market
December 10Discover The Newest Member Of Arby's® Market Fresh® Family - The Chicken ClubTM Wrap
October 4Fresh, Familiar Tastes In The Newest Market Fresh® Salad - Arby's® New Chicken ClubTM Salad
September 24Arby's® Selects Merkley + Partners As Agency Of Record
August 2Arby's® New Ceo Builds World-Class Team Of Foodservice Experts
July 19Arby's, LLC Announces Agency Review For National Advertising
July 7Arby's® New Chicken Salad Is Uniquely Market Fresh®
June 15Arby's® Extends Unique Market Fresh® Tastes With Four New Wraps
April 27Arby's® Reinvents The Fast Food Salad With Its New Market Fresh® Salads
March 31Arby's® Joins Big Brothers Big Sisters In Centennial Celebration
 
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Media Contact:
Kathy Siefert
Arby's Restaurant Group, Inc.
678-514-4152

Arby's® Extends Unique Market Fresh® Tastes With Four New Wraps

New Choices Continue Tradition of Providing Unique Flavors and Convenient, Great Tasting Meals

FT. LAUDERDALE, Fla. (June 15, 2004) - Wrap up your hunger with one of Arby's four new Market Fresh Low CarbysTM Wraps. Bursting with exciting flavors and high-quality, fresh ingredients, these new choices add expanded options to Arby's successful Market Fresh line. Unique tastes like the new Chicken Caesar Wrap and the Southwest Chicken Wrap give customers a convenient and portable meal for those on the go.

In addition to the Chicken Caesar Wrap and the Southwest Chicken Wrap, the Market Fresh Wrap line includes the Roast Turkey Ranch & Bacon Wrap and the Ultimate BLT Wrap. The wraps are all served on a low-net carb*, whole-grain wheat tortilla and are made with high-quality ingredients like roast turkey, grilled chicken, natural cheddar and pepper jack cheeses, thick-cut pepper bacon, fresh vegetables and quality sauces.

These new wraps add to Arby's umbrella of Market Fresh choices that give customers more unique tasting, high-quality options in fast food dining," said Doug Benham, president and CEO of Arby's, Inc. "The fresh ingredients we use and the ability to customize choices expand opportunities to achieve nutritional balance, without sacrificing great taste and convenience."

The exciting flavors and tastes of the Market Fresh line bring Arby's customers premium options unique in the fast food industry. Launched in May 2001 with deli-style Market Fresh Sandwiches, Arby's continues to build its Market Fresh line through new menu items that provide great tasting options with high-quality, fresh ingredients to customers. Arby's Market Fresh line now includes five Market Fresh Sandwiches, four Market Fresh Salads and four Market Fresh Wraps.

Customers with specific dietary requirements, such as low carbohydrate intake, low sodium or managed caloric intake, should be able to meet those requirements with Arby's® expanded Market Fresh® line. All items in the Market Fresh line can be customized to meet these needs whether ordered for in-restaurant dining or from drive-thru service.

Arby's, LLC, a subsidiary of Triarc Companies, Inc. (NYSE: TRY), services the Arby's brand supporting more than 3,450 single- and co-branded restaurants worldwide. Arby's, LLC also services the T.J. Cinnamons® and Pasta Connection® brands.

* Net Carbs = Total carbs (g) ¿ fiber (g) and sugar alcohols (g) that do not effect blood sugar levels